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HELPFUL STUFF YOU MIGHT LIKE…

Use Facebook’s Interests Options When Running Ads

Did you know that you can target your Facebook ads to show only to people who fit a specific demographic? Here is one MEGA infographic listing all the options you can narrow your ads by on users' interests & demographics.

HOW TO VERIFY, OR CLAIM, YOUR BUSINESS ON GOOGLE

HOW TO VERIFY, OR CLAIM, YOUR BUSINESS ON GOOGLE. STEP 1- Go to: www.google.com/business STEP2- Search for your business using the businesses name and address. STEP 3- At this point there are a few options A.  If it appears that someone else has already...

LOCAL SEARCH: OPTIMIZE YOUR WEBSITE FOR GOOGLE MAPS

LOCAL SEARCH: OPTIMIZE YOUR WEBSITE FOR GOOGLE MAPS

LOCAL SEARCH: HOW TO OPTIMIZE YOUR WEBSITE SO YOU APPEAR IN GOOGLE MAPS Your website is a very important factor for local search rankings. Your Google My Business page and all of the directory citations direct guests to your business address, but they will also point...

HOW TO OPTIMIZE YOUR GOOGLE MY BUSINESS LISTING

HOW TO OPTIMIZE YOUR GOOGLE MY BUSINESS LISTING. Once your GMB listing is verified go ahead and take some time to optimize it so your new customers can find you. Here is a list of 7 ways to optimize your google my business listing. I should first warn you that when...

What does this mean for you and your business?

What does this mean for you and your business?

One researcher learned that even very slight changes to the packaging of some products literally changed how people felt about that product. -If you add 15% more yellow to the green on 7 UP packaging, people report that it has more lime or...

A good UVP should answer the following questions:

A good UVP should answer the following questions:

•How your product or service solves/improves problems •What benefits customers can expect •Why customers should buy from you over your competitors Your value proposition is the reason people buy from you. The stronger your value proposition, the greater your...

These numbers mean 2 things: 

These numbers mean 2 things: 

(1)- Your website is the face & first impression of your company. (2)- The design of your website effects customer trust and your credibility When visitors do not like some aspect of the design, stats reveal that the whole website is rejected and visitors do not...